Eureka (eurekagray) wrote,
Eureka
eurekagray

  • Mood:

Three Steps to Success

Step 1: Buy digital camera.

Step 2: ...

Step 3: Profit!


Of course, it's not that easy, though it would be nice. In our Photo Techniques class, we're doing a "product mimic" assignment; we pick an ad and reproduce the lighting on the subject. The lighting used in many ads is often simpler than it first appears. For my own, I chose to mimic a shot that Victorinox uses on their website for Swiss Army Knives. Here is what they have up:



Bear in mind that Victorinox is a large multinational company which probably has more money in their annual advertising budget than I am likely to make in the next ten years. That being said, here is my rendition:



I'm pretty happy with what I ended up with. I did the shot with a single light, a silvered reflector, and a piece of white foam core for a supplemental reflector. Oh, and the backdrop is a sheet of paper with a simple gradient printed on with the ink-jet at school.

This isn't necessarily the most fascinating picture I've ever taken, but since I plan to do commercial photography as a big part of my repertoire, I wanted to show it here.
Tags: commercial, photo, photography, school, studio
Subscribe
  • Post a new comment

    Error

    default userpic

    Your reply will be screened

    Your IP address will be recorded 

    When you submit the form an invisible reCAPTCHA check will be performed.
    You must follow the Privacy Policy and Google Terms of use.
  • 5 comments